Introducing Rhode Skin: Do People Trust This Celebrity Skincare Line?

Is Hailey Bieber’s skincare brand genuinely good for people’s skin, or is it a marketing ploy?

It’s easy to be skeptical about a new skincare brand started by a celebrity with no expertise in dermatology. When Hailey Baldwin Bieber started Rhode Skin in 2020, there were doubters.

A Page Six article mentioned how Jeffree Star slammed Hailey Bieber’s skincare brand. Star had never tried the products but tossed the PR package in a trash bin without opening it. The controversial beauty guru and social media star critiqued the packaging by saying it was “so boring.”

Many customers adore Rhode’s “Peptide Lip Treatment Salted Caramel and Vanilla,” saying the fragrant lip product feels nourishing and glossy for over six hours.

Chemists and dermatologists went through 4 years of trial-and-error formulation to create Rhode Skin products. It contains fragrance-free options, is sold in limited quantities, is suitable for all skin types, and reduces inflammation.

Contrary to the negative opinions, Hailey did her homework, and Rhode Skin has become a $10 million beauty empire.

Here are the six products that put Rhode Skin on the map. All product reviews were cited from Rhode Skin’s website.

1. Peptide Lip Treatment Salted Caramel ($16)

The “Peptide Lip Treatment” in Salted Caramel creates hydrated, glossy, plump lips. The formula relieves dry skin and has an approval stamp from over 13 thousand customers.

Its key ingredients are shea butter, peptides, cupuaçu, and babassu. These ingredients work together to replenish moisture in the skin and improve suppleness.

Reviewers are instant cult fans, regarding it “as the best lip product ever.” They've described the product as “divine,” “super glossy,” and non-stick. Customers aged 13 to 53 are “already buying a second tube.”

2. Peptide Glazing Fluid ($30)

The “Peptide Glazing Fluid” is a hydrating gel serum. It is quick-absorbing, and over 3 thousand verified buyers left glowing reviews.

Its key ingredients are niacinamide, peptides, hyaluronic acid, and marula oil. These combine to smoothen and soften skin texture, helping skin appear vibrant and clear. This serum reduces the appearance of fine lines.

Fans of ages 13 to 63 are thanking the product with reviews saying “[It is] very kind to sensitive skin,” “fast-absorbing,” and “one of the only things that doesn’t break [them] out.”

3. Glazing Milk ($30)

The “Glazing Milk” is a soothing, lightweight formula that makes skin feel luscious and soft. This product goes first in the skincare routine, prepping the skin for other Rhode products.

Its key ingredients are ceramide trio, beta-glucan, magnesium, copper, and zinc. These work together to calm and hydrate skin, giving moisture, and boosting the skin barrier.

“Glazing Milk” is safe to use on eczema skin. It has a Seal of Acceptance from the National Eczema Association.

Over 2 thousand customers aged 13 to 63 profess in the reviews, “It helps with acne scars,” “their skin has become so smooth and plump,” and it “supplies deep hydration.” The product is a bombshell breakthrough within Rhode Skin.

4. Barrier Restore Cream ($30)

The “Barrier Restore Cream” is a lightweight moisturizer that restores the skin barrier. The product contains peptides and antioxidants, metamorphosing into radiant skin.

Its key ingredients are shea butter, squalane, peptides, açai, and niacinamide. This product contains 5 essential fatty acids, which are beneficial to reducing fine lines, softening skin texture, and transforming dull skin into healthy, dewy skin.

Over 3,000 consumers aged 13 to 65 proclaim their love for the cream with the words “lightweight, hydrating, glowy finish, perfect for acne-prone skin,” “buttery smooth,” “not scented, doesn’t pill under makeup,” and “best moisturizer year-round.”

5. Peptide Lip Tint Espresso ($16)

“Peptide Lip Tint” in Espresso is a sheer lip layer with a pop of color and a bright, luscious finish. The fragrance-free lip tint softens lips and leaves a floral scent.

Its key ingredients are the same as the untinted Peptide Lip Treatment: shea butter, peptides, cupuaçu, and babassu. The lip tint contains pigment, unlike the “Peptide Lip Treatment.” The product replenishes moisture in the skin and improves suppleness.

Around 3 thousand customers, aged 13 to 63, love this lip product, nicknaming it “The Best Lip Treatment in the Cosmos” and saying the result is a “shimmery look with a sweet scent.”

6. Rhode Lip Case ($35)

The “Rhode Lip Case” is a silicone phone case with a built-in pocket for a Peptide Lip Treatment or Tint. The case is compatible with iPhone 14 or 15 Pro/Pro Max. It was released to the public in a limited quantity for preorders on February 27th at 9 AM PT.

The Lip Case ships in early April. All other products will ship within 4-6 business days. The case will be compatible with additional phone versions at an unreleased date.

Rhode Skin is cruelty-free and recycles used product containers. Their products have healed user’s acne, reduced scars, and rejuvenated skin. Rhode Skin deserves recognition for its formulas, not just because Hailey Rhode Baldwin Bieber is a celebrity founder.

Rhode Skin ships internationally, direct-to-consumer. It is relatively affordable at $16-30 per product, and a great choice for people reaching for a new moisturizer, cream, cleanser, or other skincare product.

Have you tried any of these Rhode Skin products? Leave a comment below!